Online Media Essentials
GET AN UNDERSTANDING OF THE OTT MARKET FROM THE USER’S VIEWPOINT
Most used business models, number of users, behavior, favorite contents
Gain access to essential online consumption data
New Media Essentials
GET AN UNDERSTANDING OF THE OTT MARKET FROM THE USER’ VIEWPOINT
Most used business models, number of users, behavior, assessment of attributes
Gain access to essential online consumption data
Internet
See what the impact of internet
speed is when watching movies
or series and which providers
are selected the most.
Devices
Identify users’ ownership, use, frequency and preference to watch online content and discover the most used device brands.
Pay TV
Understand the behavior of Cord Keepers, Cord Cutters and Cord Nevers, their motivation, the future of Pay TV and its relationship with OTTs.
User Experience
Identify how often they are used and what is the average hours dedicated to each OTT. Find out what are the favorite types of content and the most viewed titles in the last 3 months.
Platforms
Measure the OTT market, average number of OTTs consumed per user, penetration of the different business models, number of users and Account Sharing.
Non Users
Find out how many and who are the Non-OTT users. The reasons why they do not watch online content. What platforms they know. The behavior of those who unsubscribed from Netflix.
Discover our interactive database
COMPREHENSIVE ANALYSIS OF ONLINE CONSUMPTION
STUDY SCOPE & METHOD
4 REGIONS
APAC, EMEA, UCAN & LATAM
+57,600 CASES
LARGER NUMBER NOW
+1000 OTTs
FOR ONLINE CONTENT ANALYZED
RESEARCH
TOTAL HHs & HHs WITH INTERNET
+ 30 MODULES
FOR ANALYSIS
DELIVERABLES
ONLINE ACCESS TO RESULTS PLUS EXCEL
UPDATES
QUARTERLY OR BIANNUAL
INCLUDED
TRAINING AND AD-HOC DELIVERABLES
AVAILABILITY IN 30 COUNTRIES:
ARGENTINA | AUSTRALIA | BRAZIL | CANADA | CHILE | CHINA | COLOMBIA | DENMARK | ECUADOR | FINLAND | FRANCE | GERMANY | INDIA | INDONESIA | ITALY | JAPAN | MEXICO | NETHERLANDS | NORWAY | PERU | POLAND | SAUDI ARABIA | SOUTH AFRICA | SPAIN | SWEDEN | TURKEY | UNITED KINGDOM | UNITED STATES | URUGUAY | VENEZUELA
GET YOUR USER DEMO
NOVA ANÁLISE NEW MEDIA ESSENTIALS!
DESCUBRA AS PREFERÊNCIAS DOS USUÁRIOS DE OTT